Words for your Marketing & Sales assets
Filling the spaces where words are needed to inform, educate, guide & nurture prospects along the path to purchase.
STRATEGY & PLANNING
PROGRAMME MANAGEMENT
MARKETING MANAGEMENT
CONTENT PLANNING & DELIVERY
WORDS FOR MARKETING ASSETS
Services
I typically work with companies where marketing and sales are powered by knowledge sharing and thought leadership, like digital tech, SaaS, creative agencies, consultancies, and professional services.
If you know what you want, brief me and let’s begin. Perhaps you don’t know what to talk about or lack the internal marketing resources to get started. Contact me about consulting and marketing management services.
Message me on LinkedIn or call 0776 9905 169
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At capacity? Need to outsource a brief?
Long & short-form articles & whitepapers
Website copy & case studies
Brochures & presentations
Newsletters & client emails
Social posts & video scripts
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Struggling to produce content consistently?
Without clarity around people and processes, production and distribution will be ad-hoc. Together, we’ll troubleshoot where the system breaks down and build the foundations for consistent production. Coaching and programme management hold the team accountable and help them stay on plan.
Strategy & planning
Programme management
Project management
Coaching & mentoring
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Need a marketing manager but not ready to hire?
There’s that tricky phase as a business grows when you’re not big enough to hire a marketing manager, but you need to kickstart marketing. Let’s get started with the basics.
Strategy & planning
Written content creation & distribution
Freelancer management (video & design)
Programme management
Buyers are 70% of the way through the buying process before they make contact
What did you do the last time you made a large purchase? Did you go with your gut? Or did you compare products, read reviews, seek recommendations, and ask your social connections before parting with your money?
Digital and particularly social media have changed how buyers buy, which fundamentally affects how you sell.
When prospects approach your business, they’ve already done their research, meaning your salespeople need to engage prospects early and often in their decision cycle.
Content in all its forms helps initiate conversations and engage and educate your buyers, so when they’re ready to make a purchase, it’s you they think of first.
As a Content Strategist and Writer, I help businesses like yours to craft meaningful strategies and words.